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What’s most important in B2B marketing?

To make your brand the most important in its market. At Stein IAS we bring together the deep thinking, specialized expertise, proven processes and advanced technology to place our clients at the vanguard of global B2B marketing. Together we’ll discover what’s most important to your success, produce award winning work and have fun along the way.  

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Modern marketing

CMO blog

Programmatic Advertising: An Algorithm For Success

09 October 2014

Ted Cohen, Chief Marketing Officer at Stein IAS (Americas), explains why programmatic advertising is an algorithm for success.

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