Marc Keating

Marc Keating

Chief Innovations Officer

When Marc joined Stein IAS (then IAS b2b Marketing) in 2005 he was tasked with transforming it into the most digitally advanced B2B marketing agency around. Having led the agency to win 12 Business Marketing Association digital awards, Social Media Agency of the Year at The Drum awards and RAR Digital Agency of the Year, for Marc it is mission accomplished.

Responsible for leading the digital strategies and innovations at Stein IAS, including the development of award-winning websites, contact strategies and digital marketing campaigns for a number of leading B2B brands, Marc has transformed the way the agency does business. He is the author of Mi Interactions (Technology Enabled Contact Strategy). This bespoke process is used to provide clients with an integrated approach to their marketing strategy and has helped Stein IAS to become one of the leading B2B digital agencies in the world.

Marc joined Stein IAS 7 years ago following the sale of his digital marketing agency RiverInteractive to Mediasquare plc. Prior to joining, Marc worked at communications giant IDG, where he was involved in a number of high-profile initiatives including the creation of Web Central, IDG's first UK online Web portal and TheWeb magazine, the first Internet news-stand magazine launched in the UK.

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