Digital Marketing Remix
How to create display ads that work
Great creative can mean the difference between a highly successful online display campaign and one that fails to engage its online communities. So what can you do with banner ads to make them effective?
Digital Marketing Remix - the online resource and newsletter focussed on digital marketing for B2B executives - is bringing together a panel of industry experts for a one hour webinar to share best practice on developing effective creative for display advertising. Moderator Sean Callahan, editor of the Digital Marketing Remix, will join the panellists in discussing;
- the secrets to developing best-in-class display ad creative
- the latest in display targeting strategies
- how to integrate a display campaign with the rest of your marketing mix
The panellist line-up includes Stein IAS VP, Executive Creative Director Michael Ruby, who will take you through the dos and don’ts of creating effective banner ads with supporting examples of successful display advertising in practice.
Note: 11am start PST time zone
|START DATE||05 September 2013 11:00 AM|
|END DATE||10 September 2013 12:00 PM|