STEIN IAS LEADS FIRST-PLACE HONORS AT 2017 BMA GLOBAL ACE AWARDS
28 April 2017
Stein IAS left last night’s internationally-renowned Business Marketing Association (BMA NYC) Global ACE Awards with 12 accolades in hand. The agency was honored with eight ‘Firsts’ – the most of any agency in the competition, two ‘Seconds’ and two ‘Honorable Mentions’. Stein IAS was recognized for efforts on behalf of clients including Western Union Business Solutions, 1010data, Korn Ferry and bswift, across the multi-channel spectrum with wins from Content Marketing, Integrated Marketing and Online Advertising, to Public Relations and Email.
Organized by the Business Marketing Association (BMA) New York City chapter, the Global ACE Awards, held in New York last night (27 April), celebrate the very best of global B2B creative. Stein IAS scooped the much-vaunted prize for ‘Integrated Marketing Campaign ($250,000 - $1 Million)’ for client Korn Ferry. Other notable wins included ‘Brand Identity’ (Logo Design) for 1010data and ‘Public Relations’ for a global animal health company.
Capping off a fine performance with wins across several highly competitive categories, Stein IAS was also awarded ‘Agency Promotion’ for its Cliché Killers film series. The series was launched in a coproduction with The Drum, features a shining cast of marketers, from Google to Adobe, and comes out swinging at the most abused clichés in the history of marketing.
Reuben Webb, Chief Creative at Stein IAS, commented: “It’s great to be back at the ACEs, the true barometer for global creative B2B marketing. All B2B agencies must look forward to this time of year, and we’re delighted to be so well represented in the honors, yet again demonstrating the power of our advanced marketing processes and creative firepower across the board. To collect the prize for ‘Integrated Marketing Campaign ($250,000 - $1 Million)’ is particularly pleasing and it’s great to see that we’re still inspiring cliché killers everywhere. The boundaries of uncompromising originality and creativity are there to be pushed and we’re doing exactly that.”
For more information about the Global ACE Awards and a full list of 2017 winners, please visit:https://www.marketing.org/content/show/id/newyorkcity-global-ace-awards-2017-home
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