PR: Powered by Mi 3
Public Relations is part of Mi Interactions. It sits alongside our sister services – social media and content marketing – to deliver award-winning thought leadership campaigns that engage audiences and help accelerate buyers along the purchasing timeline.
Whatever the discipline or channel employed to deliver your messages our content team – made up of PR, social and digital specialists – is always mindful of the bigger picture.
Today, your audiences no longer consistently engage with your brand in a linear, regimented, media-controlled fashion. But that doesn’t mean PR has become any less important to your contact strategy. Quite the opposite, in fact.
Using our editorial skills and deep understanding of our clients’ global and domestic markets – thanks to Mi Insights – we are able to develop content rich, multi-platform, multi-channel campaigns that employ the optimum combination of paid, owned and earned media.
We do this to amplify your brand promise with more resonance and reach than you ever dared to believe. We also do this to ensure that PR doesn’t just serve the needs of the media, it serves the needs of your business and its markets too.