Cliché Killers
Everyone hates a cliché. And, when it comes to B2B advertising, the sector is littered with them. Produced with The Drum, our award-winning 12-part short video series examines the biggest clichés in advertising, bringing together an array of leading marketers to tackle some of the worst motifs that the industry is persistently guilty of trotting out.
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Stein IAS is the leading brand-to-demand agency for the world’s B2B enterprises. We fuse data and technology with Big Long Ideas and experiences to drive brand progression and revenue growth.
